Established in 1991, the SAGE Hotline Founded and aimed to lend a listening ear to the lonely and troubled elderly.

From 1993, SAGE Counselling Centre as a special programme of Singapore Action Group of Elders provided free face-to-face counselling to the needy elderly & families.

From 2005, supported by NCSS, the helpline service grew into the current national-based "Seniors Helpline".

From 2008, the Centre developed into a Counselling Centre with independent identity and obtained its NCSS full membership & IPC Charity status.